America’s love for college football goes beyond the game; it's a cherished tradition that brings families together, creating lasting memories from coast to coast. In a strategic partnership with Fox Sports and Hampton Inn, we crafted a compelling commercial that showcases the excitement of college football through the voices of renowned announcers Gus Johnson and Tom Rinaldi. The advertisement highlights Hampton Inn as the quintessential choice for families traveling to support their favorite teams at away games. The campaign positioned Hampton Inn as not just a place to stay, but a part of the cherished college football experience, and a place where families can create memories.